Assignment 2

We live in a digital culture, this means that businesses and society cannot escape from it. The E-book is today not very popular. E-book sales still are not even 1% of total book sales, but that is because the generations that read books today are used to books made out of a nice cover and many pages. The upcoming generations will be more used to using advanced technology, so they are more likely to buy and read from E-books. We perceice the bad quality of the screen of the E-book as something negative, because we are used to reading from printed paper that is clear in sunlight or electric light. The screens are already being improved, so that they are ready for the upcoming generation to read from then comfortably. Everything is moving faster and faster, so it is likely that people will prefer to download their favorite book with a high speed internet connection on their E-book rather than going to the bookstore and look for the book.